INTRODUCTION

The Originals Museum and The Originals Store, a groundbreaking virtual museum and e-commerce site showcasing 123 years of iconic Renault models. Using cutting-edge 3D photogrammetry, 25 vehicles are intricately reproduced for interactive exploration on the museum’s site.

Renault The Originals virtual museum

TECHNOLOGY

Adobe Commerce integrates the experiential and e-commerce platforms, enabling users to seamlessly shop while engaging with the exhibits. Developed in just 5 months, the sites are available in six languages, with new models unveiling in December 2021, 50 more in January 2022, and a total of 80 by December 2022.

Renault The Originals 3D photogrammetry
Renault The Originals interactive experience

ICONIC MODELS

Renault Type A

Renault Type A vintage model

Renault Fuego Turbo

Renault Fuego Turbo side view
Renault Fuego Turbo interior

Renault R4 “Garage Seguin”

Renault R4 Garage Seguin edition
Renault R4 vintage details

Renault Type MH

Renault Type MH classic model